Wednesday, 6 March 2019

Aston Martin Unveils Electric Lagonda All-Terrain Concept At Geneva Motor Show 2019

Aston Martin‘s electric spin-off brand Lagonda has unveiled its all-terrain concept at the 2019 Geneva Motor Show. It follows on from the Lagonda Vision Concept four-seater exhibited last year, tailoring the design of this previous model to meet the challenging environment an all-terrain vehicle is capable of reaching.

Unlike the aero-inspired Lagonda vision concept, the Lagonda all-terrain concept takes some of its initial design language from the world of the superyacht. There’s a large rear overhang, which has a clean, curved beltline running across the hatchback panel.

The car has an advanced electric drive train with batteries that are stored low in the floor, allowing the designers to fit rear-hinged back doors that afford easy ingress and egress. Set into the wide clamshell rear hatch, is a thin light strip that hides the source of its illumination. A rear shelf, which slides out from the floor extends when required in order to offer a platform for occupants to perch on.


The interior features an even-handed ambiance spread between all four seats. While there is still the option of rotating the two front seats to face the rear two during autonomous operation, there is a greater expectation that the vehicle will be controlled by the driver during the journeys that it will undertake

There are no vents, grilles or speakers can be seen inside the all-terrain concept. When considering the design, Aston Martin wanted a calm and quiet feel, with soft materials like Cashmere rather than wood and leather. Lagonda wants to use the lines and contours formed by the car’s materials to create a ‘renaissance’ perspective effect that draws passengers’ eyes to the windshield, the side windows, and up through the glass roof.


However, the most unusual feature is the key which floats when it is placed in position, levitating between the front seats. for what reason we are unsure. perhaps it is some effort to appear futuristic.

Set to go on sale in 2022 at a new state of the art facility in St Athan, Wales – Aston Martin Lagonda’s ‘home of electrification’. Aston resurrected the British luxury car marque as a sub-brand driven by zero emission powertrain technologies.









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Friday, 9 March 2018

Aston Martin Lagonda Unveils Vision Concept Luxury Mobility for The Year of 2021


Talk about a concept that makes your jaw open in excitement, talk of creativity and you won't be disappointed in Aston Martin.

To mark the beginning of emission-free luxury vehicles, Aston Martin presents Lagonda Vision Concept Luxury Mobility. The company says that the production of this car is planned to start in 2021. Well, not too distant future from now, you might want to reserve yours. Lagonda project aims to become world’s first zero emission luxury brand, combining traditional thinking and full advantage of latest technology in electrification and autonomous driving.

Aston Martin Lagonda Vision Concept features bold design statement. Electrification technology allows the design team to eliminate horse/carriage design, the scope of design opens up when we no longer need a space for a large power source in front of the passenger compartment. In this concept, the batteries have located the floor of the car, everything above that line belongs to passengers.


Due to its design ingenuity, Lagonda features shorter and lower body than traditional limousines. The spacious cabin is achieved through radical design, inside this car is enough for four adults, each of 2m height or more, they can stretch out in luxurious comfort. By opting out traditional architecture such as Parthenon grilles and massive frontal areas through the use of electrical power, Lagonda still looks distinctive and luxurious without being grandiose. This concept luxurious car offers its passengers a modern, emission-free form of super luxurious mobility.

Designed from inside out, the design team can optimize the interior down to the smallest details, since there’s no internal combustion engine, gearbox, and transmission. Slowly from inside, then build up the exterior of the car around it. The exterior features sleek and dynamic shape, the roof sections also open upward, providing ease of access where passengers can literally stand up inside and walk out the car.










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